Unlike clients of a government agency, customers of a commercial enterprise really are customers, representing potential profit, not cost. In contrast to the DMV sign I shared the other day, consider the sign below, spotted at a small restaurant (via Niels van der Linden).
And the Actual Customers....
![service](https://cdn.mises.org/styles/responsive_4_3_650w/s3/static-page/img/service.jpg.webp?itok=l8SyGCqZ 650w,https://cdn.mises.org/styles/responsive_4_3_870w/s3/static-page/img/service.jpg.webp?itok=80M32ynu 870w,/s3/files/styles/responsive_4_3_1090w/s3/static-page/img/service.jpg.webp?itok=ebQWGgHT 1090w,/s3/files/styles/responsive_4_3_1310w/s3/static-page/img/service.jpg.webp?itok=3cSqKwFU 1310w,/s3/files/styles/responsive_4_3_1530w/s3/static-page/img/service.jpg.webp?itok=FD7ber7- 1530w)