ABSTRACT: New product R&D, which precedes post-launch production, is a three-stage process. First comes idea prospecting, which leads to working prototypes. Second comes productization—the conversion...
James McClure
James E. McClure is professor of economics at Ball State University.
Latest work
"Sustainability" is the doomsters' rallying cry. The slogan is clever. It sparks apocalyptic urgency. But clever slogans and vivid imagery are no substitute for clear thinking about the place of private property in environmental concerns.
