Artificial Intelligence Enhances Consumer Sovereignty

Despite the fears that Artificial Intelligence will disempower consumers, companies find it easier to keep up with ever changing preferences of consumers by applying AI technology. Companies apply AI to the infinite areas of business operations, production, pricing, customer experiences, and manufacturing processes. Firms are racing one another to integrate AI applications into their business practices to meet consumer needs.

Richard F. Bieker is emeritus professor of economics at Delaware State University.

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Daniel Kowalski is an American businessman experienced with the emerging markets of Africa.