Contrived Scarcity and Antitrust Lawsuits—“It’s Not a Bag, It’s a Birkin”
Seemingly defying logic and common sense, many fashionistas vie to pay $12,000 (and even up to as much as $100,000 for versions made of exotic skins such as snake or alligator), for a women’s leather purse known as the “Birkin bag.” Handmade by the French firm Hermes, and named after British pop star Jane Birkin